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SCALING WITH AUTHENTICITY: The entrepreneurial engine behind Vibe Group’s growth
From zero to €240 million since 2011, we've achieved continuous growth through our unique structure that empowers our managers to run their own businesses. Our CEO Mennold Leijerzapf shares the strategy behind our ambitious vision.
ENTREPRENEURIAL DNA
What makes us grow consistently, regardless of market conditions? According to Mennold, the answer is very clear. "When people ask me what's the number one reason we're successful, there's only one answer – our culture. It's the most important thing."
Since 2011, we've grown every single year, expanding from zero to €240 million. Now, we've set our sights on becoming the next tech staffing unicorn, a bold vision supported by our proven organisational model.
The experience of
Mennold Leijerzapf
“Our culture is our most important success factor. It's why we've grown every year since 2011, regardless of market conditions”.
THE CELL STRUCTURE
At the base of our success lies our unique cellular organisational model, where autonomous business units operate independently within our larger company framework. Each unit functions as its own entity, led by managers who run their own businesses.
"I strongly believe in entrepreneurial cells," Mennold explains. "We never want to become and act like a conventional corporate. We want to become the largest scale up in the world”.
It is a powerful combination: the agility and frontline obsession of a small business with the resources and stability of a larger organisation.
FRONTLINE OBSESSION
Our cellular structure preserves what we feel is essential in the staffing business – a frontline obsession with clients and candidates. "When people don't feel like a number, they will take more ownership and develop a real obsession with serving clients and candidates," Mennold says.
He contrasts this with conventional corporates where employees often count the minutes until they can leave. "We want to maintain that founder's mentality. We believe it delivers better service to our clients and candidates, and creates a more motivating environment for our people."
The experience of
Mennold Leijerzapf
“When our people feel they're running their own business, they develop a frontline obsession with clients and candidates that conventional corporates simply can't match.”
SCALING OUR MODEL
For Vibe Group, growth doesn't mean changing the formula. "We've already proven this model works – we just need to expand it," says Mennold. Our expansion strategy is based on 2 pillars:
- Growing existing business units to become even more successful
- Starting new units in new locations and specialisations
Vibe Group recently launched in Hamburg. "We started small with one manager, and after a few months we now have eight people working there," Mennold proudly recounts.
While we currently focus on IT staffing, our cell structure model gives us the flexibility to expand into related tech fields. "We're planning to expand into engineering in January 2026," Mennold explains. "From there, we could move into other specialised disciplines. Each new specialisation becomes its own cell with dedicated teams who are experts in their field. And again, all while maintaining our entrepreneurial culture."
This allows us to grow both geographically and across different technical domains while preserving the core elements that make our model successful.
LEADERSHIP THAT EMPOWERS
Mennold describes our leadership style that balances autonomy with support. "More experienced managers need more space," he explains. "We offer suggestions, but ultimately, it's their business to run. With junior managers, we provide more guidance."
To back up this approach, learning and development is indispensable. We invest substantially in our High Performance Leadership Program, an intensive training with performance coaches who also work with premier sports teams.
Mennold's perspective on the Vibe team culture is refreshingly direct: "I don't want to work with people who lack passion. It's demotivating. I want to work with people I get inspiration from, and hopefully they get inspiration from me. Life is too short to just be putting in time."
CREATE YOUR OWN FUTURE
For ambitious sales professionals, we have a lot to offer: true entrepreneurship within a high-energy, supportive environment. "Sales consultants can learn sales and management at the highest level here," Mennold says. "Our focus on life long learning means we support our Vibers in every step in their career with high quality training programs and intensive coaching to accelerate personal growth."
Unlike at many corporations where bureaucracy and politics can limit your potential, at Vibe Group you'll find real opportunities to shape your future - through leadership development, entrepreneurial autonomy, great earning potential, and additional benefits like our participation plan. "We regularly welcome talented professionals from competitors who've grown frustrated with corporate constraints," Mennold notes. "They're often amazed by how quickly they can implement their ideas and build something meaningful here, without all the layers of approval or unflexible processes holding them back."
This is the foundation for our growth: "Great leaders create more leaders, not followers," says Mennold.
The experience of
Mennold Leijerzapf
"We're growing organically through the people we develop today. At Vibe Group, your ambition sets the pace.”
Ready to shape your future?
At Vibe Group, you’ll find a winning sales culture, real leadership opportunities, and the power to create your own future.
Join us, embrace our founder’s mentality—and become part of something extraordinary.